Member Resources
This page is designed to provide GAPP members with research, insights,
and materials to help build demand and awareness for Wild Alaska Pollock.
If you have trouble locating what you are looking for, please reach out to [email protected].
Annual Meeting:
- 2019 Annual Meeting Slides
- 2020 Annual Meeting Slides
- 2021 Annual Meeting Slides
- 2022 Annual Meeting Slides
- 2023 Annual Meeting Slides
Annual Reports:
- 2019-2020 Annual Report
- 2020-2021 Annual Report
- 2021-2022 Annual Report
- 2022-2023 Annual Report
- 2023-2024 Annual Report
Asset Library:
Consumer Research on Wild Alaska Pollock
- 2019 U.S. YOY Research
- 2020 U.S. and Europe Alaska Pollock A&U Research
- 2020 U.S. YOY Research
- 2021 U.S. YOY Research
- 2022 U.S. YOY Research
- 2023 U.S. YOY Research
- 2023 Role of country of origin in consumers’ appetite for Alaska Pollock
Creative and Social Media Assets:
Economic Analyses, Policies, etc.:
- 2020 European PGI Accreditation Support Research
- 2020 Return on Investment Study
- 2021 Economic Analysis of the FDA Mandated Name Change for Alaska Pollock
- 2022 Fishermen’s Return on Investment Study
- 2022 Return on Investment Study
GAPP-owned Influencer-led Marketing Campaigns
- Results of the 2021-2022 GAPP-owned Sleigh the Holidays with Surimi Seafood Campaign
- Results of the 2022-2023 GAPP-owned Influencer Marketing Campaign
- Results of the 2023-2024 GAPP-owned Influencer Marketing Campaign
Harvest, Production, Trade, and Supply Data:
- 1950-2021 Global Pollock Harvests (Source: FAO Catches by Country)
- 1977-2023 Biomass, ABCs, TACs and Catches (Age 3+ biomass, ABCs, TACs and Catches in Eastern Bering Sea. Source: NOAA-AK Region)
- 2006 - 2023 U.S. Supply Breakout
- 2013-2023 ABCs, TACs Directed and Total Catches (Gulf of Alaska and Bering Sea (total and by sector). Source: NOAA-AK Region
- 2013-2023 Competitive Imports, U.S. exports and Domestic Production/Availability
Issue Papers:
Partnerships:
Quarterly Trends Reports:
Roe Research:
Strategic Plan:
Surimi Research:
- 2021 OmniEarnedID Research
- 2021 Surimi Growth Challenge Workshop Update
- 2021 U.S. Consumer Imitation Crab Attitudes & Usage Study
- 2022 Selling Surimi Seafood to Health Professionals Study
- Download the Surimi Tracker Database
- Surimi Tracker Database and Surimi Tracker Reports
Sustainability:
- 2021 Wild Alaska Pollock LCA Research and Assets
- 2022 Sustainability Talking Points and Facts for Members
Toolkits:
- 2020 North American Fillet Marketing Toolkit
- 2021 Surimi Messaging Toolkit
- 2023 Incidental Catch Messaging Toolkit
- Email Jon Ochoa for the password.
- 2024 North American Fillet Marketing Toolkit