THE GAPP BLOG

Insight from our experts about GAPP and all things Wild Alaska Pollock.

Pivotal Food Moments and the Power to Overcome

Yes, Wild Alaska Pollock is well positioned for this brave new world. But, so are we as Americans. We can get through, together.

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The Power of Food to Comfort and Calm: Musings on COVID-19

Here’s to staying healthy, happy and finding ways to nourish one another, in every sense of the word, in the coming days.

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Gorton's Creates a Movement around Wild Alaska Pollock

March 12, 2020

Gorton's Seafood uses their "#StickWithFish" challenge to convince seafood skeptics to try (and enjoy) Wild Alaska Pollock fish sticks.

We Shouldn’t Be Ashamed of All We Are

March 06, 2020

Seattle's Wild Alaska Pollock Week is an epic celebration of all that Wild Alaska Pollock has been, is, and can be.

We’re Proud of Wild Alaska Pollock and Not Apologizing for Anything

Craig Morris , February 28, 2020

We know the resource we’ve got in our perfect protein, Wild Alaska Pollock, and we’re going to shout it from the rooftops.

Take Me to Church(ill): Why Chef Dan is Wild for Wild Alaska Pollock

February 19, 2020

Learn about what Wild Alaska Pollock’s latest advocate and partner has to say about his love of cooking and our fabulous fish! And, what he serves for date night!

Why the Wild Alaskan Company is Wild for Wild Alaska Pollock

Craig Morris, Arron Kallenberg , January 22, 2020

We sat down with Wild Alaskan Company CEO Arron Kallenberg to talk about their growing business, his thoughts on all things Alaskan Seafood and most importantly, why he absolutely loves Wild Alaska Pollock. Read on to hear what he has to say!

The 2020 A SEASON Opening of Wild Alaska Pollock Fishing

Bob Desautel , January 21, 2020

Hear from industry expert Bob Desautel about what "A" season means and how the industry prepares!

Stupendous Market for Stable Surimi in China

Jostein Rortvert, Jeff Welbourn , January 14, 2020

GAPP team visits Ding Wei Tai, leading surimi seafood products producer and uncovers a wealth of unmet potential for surimi in China.

Impressions of China Wild Alaska Pollock processing for Domestic Consumption

Margery Schelling, Craig Morris , January 11, 2020

Craig Morris, GAPP CEO and American Seafood’s Executive Vice President of Global Marketing, Strategy and Innovation Margery Schelling, reflect on their impressions and key takeaways from the tour of the Beiyang Jiamei in Qingdao, China.